Hurray, We Break a World Record!Out of the blue, a few of my charity clients asked respectively over the last few weeks of whether it’s a good idea of organizing an...
Why Don’t We Use Box Files for Donors’ Record?Not joking, this is the unexpected comment from one of the executive committee members of a local charity. I was sitting in their Exco...
Don’t Let Your Partner Retailer Hijack Your CampaignI spotted the above two cause marketing campaigns from two charities on Facebook on the same day a few days ago. Without naming them,...
Fundraising Event is for FUN(Position Your Fundraising Event Well) I have once met the fundraising and marketing chief of a local charity who shared with me his...