Consultancy for Good Services
Exploring New Horizon for Your Organization
Consultancy for Good exists to solve the critical issues facing our clients. I care about all of my clients and want them to succeed in the long run. For this reason, I provide advisory and training services that are catered to your specific needs. My unique approach is not only what differentiates me, but also what makes my clients successful. I provide a broad range of services and solutions to help organizations achieve their vision and optimize performance and productivity.
Fundraising Strategy Advisory
Achieve Your Goals
You might have a particular campaign in mind or begin in the planning of an integrated one, I can be your additional resource in hammering it out. No matter you are thinking of campaigns like annual giving, fundraising events, major gifts, street fundraising, projects sponsorship or integrating them all together to structure a long-term year-round campaign; my years of proficiency in these areas can easily be transferred to your organization. To develop fundraising strategies and plans, I will work with you to:
Conduct fundraising program audit
Create and analyze donor surveys and one-to-one donor interviews
Identify messaging and stories that resonate with donors
Create remarkable fundraising campaigns for specific initiatives or year-end fundraising
Identify low-hanging fruits for the organization
Develop long-term strategies to help the organization reach its biggest goals
Create operationalized fundraising plans that staff can implement immediately
Marketing Blueprint Plotting
Make Your Voice Heard
While fundraising helps you in securing financial support, marketing helps in friends-raising that enable you to make your voice heard and increase awareness along with securing supports in other forms, like volunteer sign-up, ensure advocacy and etc. To achieve all these, you have to put in place a marketing and communication strategy. I can not only support you in creating this plan but also assisting in determining the strategic position and crafting the message of your organization that matters to your stakeholders. These included but not limited to:
Audit their current communications efforts
Set goals for the next phase of their communications
Identify and research their target audience{s)
Craft new messaging and an organizational narrative
Build out a communications strategy complete with recommendations for channels, frequencies, messages, and campaigns
Create detailed editorial calendars that staff can execute with ease
Board Members / Staff Training
Path to Success
As said, your Board members and staff at all levels are your primary ambassadors in telling your organization's unique story in advocating your cause, in securing supports in all forms. I will guide you on doing both fundraising and marketing professionals, may it be basic training in instilling such mindset among your colleagues or more advanced and tailored ones in equipping them with the strategic capability that delivers workable results. These included:
Train boards on the basics and more of their role in fundraising
Staff training in equipping them with the skillset and mindset in carrying out the task
Provide on-going implementation and coaching support to fundraising teams
Prospects Research
Grow Your Revenue Stream
SUN Tze once said in his Art of War: “Know the others and yourself, will put you in a very advantageous position.” This quote is even more relevant in today’s knowledge-based economy. To help increase the success rate in raising fund and other supports, the very first step is to get to know your prospects as much as possible, which in our profession is Prospect Research.
Grant / Appeal Writing
Tell Your Stroy Appealingly
Before you can tell your unique story in person, it is often that you have to tell it in written in the form of grant applications or proposals writing. With my experience in such writing that helped a number of organizations in raising their income and philanthropic profile, I am no doubt competent in helping to write and/or edit your grant applications or funding proposals that bring results.